Our plugin does not collect any personal information only selected advertisers collect personal information about users. Here is a list of how any advertiser deals with personal user data and what you have to do to be compliant with GDPR:
- Unity Ads
- Versions 2.0 and above will automatically present users with an opportunity to opt-out of targeted advertising, with no implementation needed from the publisher. On a per-app basis, the first time a Unity ad appears, the user will see a banner with the option to opt-out of behaviorally targeted advertising. Thereafter, the user can click an information button to receive the opt-out again.
- No specific action needed.
- Vungle
- Vungle will display a consent dialog before playing an ad for a European user, and will remember the user’s consent or rejection for subsequent ads.
- No specific action needed.
- Admob, AdColony, Heyzap, Applovin
- All require that implementation of getting user consent for receiving targeted ads to be made by publisher in his application and then to be sent to their SDK(Admob, AdColony, Heyzap).
- If the application user does not accept the compliance they will keep serving ads but it will not be targeted anymore.
- Getting consent from the user is needed to display ads in order to be compliant with GDPR.
- Chartboost
- Chartboost requires that implementation of getting user consent for receiving targeted ads to be made by publisher in his application and then sent to Chartboost SDK.
- If the application user does not accept the compliance Chartboost SDK will not provide any ads.
- Getting consent from the user is needed to display ads in order to be compliant with GDPR.
- Facebook Audience Network
- For Facebook no action is required, they deal with GDPR from Facebook app. But keep in mind this.
- The user has to have logged into Facebook within the last 30 days on that particular device to be able to see live ads.
- The user has to have consented to targeted ads from within the Facebook apps in order to see live ads.
As a conclusion, if you use just Unity Ads and Vungle, you should have no worries about GDPR, if you use any other advertiser you will have to make some changes to your game to be compliant.